PROGRAM EDUCATIONAL OBJECTIVES (PEO)
Three to five years after graduation, the Business and Management alumni shall:
- Have advanced their practice in the field of business and management
 - Be globally competitive in their field of specialization by:
 
- pursuing professional development;
 - exhibiting integrity towards excellence;
 - manifesting proper ethical principles and values; and
 - promoting social responsibilities in their profession.
 
PROGRAM INTENDED LEARNING OUTCOMES (PILO)
By the time of graduation, Bachelor of Science in Tourism Management students will be able to:
- Express clearly and communicate effectively with stakeholders both in oral and written forms
 - Preserve and promote Filipino historical and cultural heritage
 - Describe the basic functions of management such as planning, organizing, leading, and controlling
 - Demonstrate knowledge of tourism industry, local tourism products and services
 - Demonstrate administrative and managerial skills in a service-oriented business organization
 - Apply the basic concepts that underlie each of the functional areas of business (marketing, finance, human resources management) and employ these concepts in various business
 - Plan, implement and monitor tours and sales activities
 - Research, plan and conduct various tour guiding activities
 - Develop appropriate marketing programs and arrange the required travel services
 - Organize, implement and evaluate Meetings, Incentives, Conferences and Events (MICE) activities
 - Confidently maintain a commitment to good corporate citizenship, social responsibility and ethical practice in the tourism industry
 
Downloadables
Program of Study - Bachelor of Science in Tourism Management
Admission
Like us on Facebook
Other Colleges
CBAA News and Activities
10 October 2025
        LU-AISSOC Holds its First-ever Pinning Ceremony for BSAIS Students
    The Laguna University Accounting Information System Society  (LU-AISSOC) held its first-ever Pinning...
      06 October 2025
        LU Partners with Cavinti Community for Eco-Friendly Tourism Training
    The Bachelor of Science in Tourism Management (BSTM) program of the College of Business, Administration,...
      25 September 2025
        LU-BSA's Dagunan Reigns Champion at PICPA-SPCC's Tax Quiz Bee Category
    SAN PABLO CITY – Sophia P. Dagunan, a 4th-year Bachelor of Science in Accountancy (BSA) student from...
      24 September 2025
        Beyond LU's Classroom Walls: Accountancy Students Rise to the Challenge at the 10th Bañagale Cup
    The pursuit of excellence does not end within the four corners of the classroom—it extends to the arena...
      08 September 2025
        Laguna University Tourism Students Open Academic Year with BSTM Fiesta 2025
    The Union of the Laguna University Tourism Associates (ULUTA) formally opened the academic year with...
      04 September 2025
        LU-YES Holds Re-Orientation 2025 for 1,200 BS Entrepreneurship Students
    The Bachelor of Science in Entrepreneurship (BSEntrep) Department of Laguna University, through the Young...
      04 September 2025
        BSA Reorientation 2025: LU-JPIA Ignites the Silent Fire in Aspiring CPAs
    Like embers glowing brighter together, the Laguna University – Junior Philippine Institute of Accountants...
      18 August 2025
        LU Opens Student-Run Business Stalls for BS Entrepreneurship Program
    Laguna University launched nine student-run business stalls on Monday, August 11, 2025, as part of the...
      14 August 2025
        LIKAS AGHAM Achieves Over 70% Student Participation for 2025 Clean-up Drive
    Over 200 students from various colleges joined LIKAS AGHAM’s two-day “Freshen Up, Rise Up” clean-up drive...
      31 July 2025
        Laguna University Maps a Dynamic Course for AY 2025-2026: A Vision for Growth and Excellence
    Laguna University is poised for a significant leap forward as it convened a pivotal institutional planning...
      08 July 2025
        LU's 4th Research Colloquium: Fostering Excellence & Innovation!
    The Laguna University Research and Development Center (LU-RDC) remains steadfast in its commitment to...
      20 June 2025
        CBAA Honors 430 Student Achievers at 2025 Recognition Day
    Sta. Cruz, Laguna — A total of 430 students from the College of Business Administration and Accountancy...
      11 June 2025
        4 LU Graduates Pass May 2025 CPA Licensure Exam
    Four graduates of the Bachelor of Science in Accountancy (BSA) at Laguna University successfully passed...
      03 June 2025
        CBAA Student Research Colloquium 2025
    The College of Business, Administration, and Accountancy (CBAA) successfully held the Student Research...
      20 May 2025
        Laguna University Highlights Achievements at Provincial Flag-Raising Ceremony
    May 19, 2025 — Laguna University led the weekly flag-raising ceremony at the Provincial Capitol of Laguna,...
      09 May 2025
        NEWS | LU-BSEntrep students compete at UP SMES Entrelympics 2025, explore MSMEs
    Students from the Bachelor of Science in Entrepreneurship, with the support of the Laguna University...
      08 May 2025
        CBAA Participates in 17th CODEB4A Business Students’ Summit
    Students and faculty from the College of Business, Administration, and Accountancy (CBAA) of Laguna University...
      06 May 2025
        Laguna University strengthens community ties through partnership with DOLE-GIP
    Calamba City, Laguna – Laguna University (LU) is taking a significant step towards enhancing educational...
      11 April 2025
        Laguna University Places 2nd Runner-Up in PICPA-SPCC Director’s Cup
    Representatives from the Bachelor of Science in Accountancy (BSA) of Laguna University secured the Overall...
      03 April 2025
        CBAA Empowers Local Entrepreneurs Through Community Extension Program in Cavinti
    Faculty and students from the College of Business and Accountancy (CBAA) of Laguna University successfully...
      31 March 2025
        DTI, DOLE Empower Laguna University Students Through YEP 2025
    BS Entrepreneurship students of Laguna University completed the Young Entrepreneurship Program (YEP):...
      31 March 2025
        Pres. Lavina Highlights Research as the Hallmark of a University and Its Role in Advancing Society
    The Laguna University (LU) Research and Development Center recently hosted an impactful 2-in- 1 seminar...
      31 March 2025
        New LU President Meets Student Leaders to Strengthen Campus Collaboration
    Newly appointed Laguna University President Dr. Charlemagne G. Laviña met with student leaders from various...
      27 March 2025
        A Vibrant Beginning: The First Flag Ceremony with the newly appointed Laguna University President, Dr. Charlemagne G. Laviña
    On March 24, 2025, Laguna University witnessed a momentous occasion as the newly appointed President,...
      18 March 2025
        Laguna University Community Engages in Presidential Selection Forum
    On March 17, 2025, Laguna University (LU) held a pivotal public forum for the selection of its new university...
      04 March 2025
        LU-CBAA Empowers Student Researchers Through Values-Based Seminar
    The College of Business and Accountancy (CBAA)  conducted a seminar aimed at strengthening the ethical...
      20 February 2025
        ULUTA’s Jail Booth Highlights Creativity and Camaraderie at LU’s 19th Founding Anniversary
    A standout attraction during Laguna University’s 19th Founding Anniversary celebration was the...
      10 February 2025
        CBAA RSOs Spearhead Tax Education Convention at Laguna University
    The College of Business, Administration, and Accountancy (CBAA) of Laguna University held a tax convention...
      07 February 2025
        BSTM Students Shine in “Flight Turismo 2025” Skills Competition
    Talent, confidence, and creativity took center stage as Bachelor of Science in Tourism Management (BSTM)...
      06 February 2025
        Laguna University Holds 13th  Entrepreneurial Summit to Inspire Future Business Leaders
    The Laguna University – Young Entrepreneurs Society (LU-YES) successfully held its 13th Entrepreneurial...
      31 January 2025
        LU-BSA Representatives Participate in PICPA Laguna‘s 2025 Accounting Quiz Bee
    Six students from the Bachelor of Science in Accountancy (BSA) represented Laguna University (LU) in...
      16 January 2025
        Laguna University Benchmarks with UPLB CHE
    Laguna University (LU) recently engaged in a significant benchmarking activity with the University of...
      26 December 2024
        Diamonds Unveiled: LU-JPIA Uncovers Hidden Gems in 9th Non-Academic Event
    With the goal of nurturing the hidden talents of the Bachelor of Science in Accountancy (BSA) students,...
      20 December 2024
        2 Laguna University Alumni Pass December 2024 CPA Licensure Exam
    SANTA CRUZ, Laguna — Two graduates of Laguna University- Bachelor of Science in Accountancy program successfully...
      20 December 2024
        Spreading Holiday Cheer: Community Gift Giving 2024
    This holiday season, the College of Business, Administration, and Accountancy (CBAA) together with the...
      19 December 2024
        Laguna University bags 4 Awards at the 17th ALCUCOA National Conference
    Laguna University’s officials, Dr. Monette O. Bato (University President), Dr. Rosemarie D. Sabado (Vice...
      10 December 2024
        LAGUNA UNIVERSITY ACHIEVES HISTORIC LEVEL 3 ACCREDITATION FOR THREE PROGRAMS
    Laguna University (LU) has become the first local university in Southern Luzon to attain Level 3 accreditation...
      06 December 2024
        LU-YES Recognized as Outstanding Youth Organization at Gawad Laguna 2024
    The Laguna University – Young Entrepreneurs Society (LU-YES) proudly represented the university at the...
      28 November 2024
        ULUTA Joins Province-Wide Climate Conference, Strengthens Advocacy for Environmental Sustainability
    Officers of the Union of Laguna University Tourism Associates (ULUTA) took part in a province-wide conference...
      27 November 2024
        LU Programs Vie for Status Rise in Accreditation Bid
    Laguna University is poised to enhance its academic standing as it undergoes the accreditation process,...
      15 October 2024
        Ariba, CBAA: Lead with Vision, Believe in Possibility, and Survive with Grace
    It is not by doing what you think is right but doing what the people think is right, in simpler terms;...
      14 October 2024
        LU-AISSoc Holds Academic Seminar on Accounting and IT Integration
    Laguna University Accounting Information System Society (LU-AISSoc) hosted an academic seminar titled...
      20 September 2024
        HRInternational Inc Seminar
    The future of tourism is global, and Laguna University’s Bachelor of Science in Tourism Management...
      18 September 2024
        LU-YES Secures YORP Registration with LYDO Santa Cruz
    The Laguna University – Young Entrepreneurs Society (LU-YES) is now officially a registered member of...
      11 September 2024
        ULUTA Receives YDA Accreditation
    The Union of Laguna University Tourism Associates (ULUTA) was officially awarded its accreditation certificate...
      04 September 2024
        LU BSEntrep Students Welcomed Through Reorientation and Talent Showcase
    The Laguna University – Young Entrepreneurs Society (LU-YES) officially welcomed Bachelor of Science...
      30 August 2024
        LU-AISSoc Holds General Assembly, Reorients AIS Students for Upcoming Academic Year
    The Laguna University Accounting Information System Society (LU-AISSoc) held its annual General Assembly...
      28 August 2024
        LU-JPIA Refreshes New Academic Year at BSA Reorientation 2024
    Aiming to build a well-informed and united community for the academic year 2024-2025, the Laguna University...
      01 August 2024
        YES Launches First “Entrelympics” to Showcase Entrepreneurial Talent
    Laguna University – Young Entrepreneurs Society (LU-YES) launched its first-ever academic competition,...
      01 August 2024
        LU Officials attend ALCU Oath-Taking and Inaugural Assembly in Manila; Dr. Monette O. Bato Takes Oath as an LCU President
    Manila, Philippines – In a prestigious ceremony held at the iconic Centennial Hall of the Manila...
      26 July 2024
        Laguna University Bags 1st Runner-Up in 9th Bañagale Cup Taxation Quiz Bee
    Showcasing their expertise in taxation, Bachelor of Science in Accountancy (BSA) students from Laguna...
      02 July 2024
        Laguna University Conducts Virtual OJT Orientation for BSA and BSAIS Students
    Laguna University, through its Bachelor of Science in Accountancy (BSA) and Bachelor of Science in Accounting...
      12 June 2024
        Laguna University Produces Two New CPAs in May 2024 Licensure Exam
    SANTA CRUZ, Laguna — Laguna University has produced two new Certified Public Accountants following the...
      29 May 2024
        LALIHAN Fed in Full Bloom: LU-JPIA Highlights Term Closure, Recognizes Achievements in Awarding Ceremony
    Like a gladiolus in its golden moment, the LALIHAN Federation of the Laguna University – Junior Philippine...
      29 May 2024
        Laguna University Joins Forces with DILG Laguna to Level Up Local Governance
    Laguna University (LU) strengthens its commitment to public service by becoming the newest member of...
      26 April 2024
        Analyzing Data: Turning Numbers into Insights
    𝘌𝘭𝘺𝘰𝘯 𝘪𝘴 𝘢 𝘏𝘦𝘣𝘳𝘦𝘸 𝘸𝘰𝘳𝘥 𝘵𝘩𝘢𝘵 𝘮𝘦𝘢𝘯𝘴 𝘎𝘰𝘥 𝘔𝘰𝘴𝘵 𝘏𝘪𝘨𝘩, 𝘢 𝘎𝘰𝘥-𝘴𝘦𝘯𝘵 𝘱𝘢𝘳𝘵𝘯𝘦𝘳. Accounting Information System (AIS)...
      28 March 2024
        Expanding Accounting Knowledge: LU-JPIA Elevates BSA Students’ Skills with Quiz Bees, Seminar
    Intending to engage Bachelor of Science in Accountancy (BSA) students in an academic endeavor and foster...
      11 December 2023
        Laguna University Set for ALCUCOA Evaluation in Accreditation Bid
    Laguna University commenced its accreditation process on December 11 at the Athletes’ Village Building,...
      14 November 2023
        LU Teaching and Non-Teaching Personnel Gains insights on Research Approaches and Designs
    The Research and Development Center, in partnership with the UP Los Baños – Office of Institutional Development...
      27 October 2023
        Pandan Presser and Slitter Machine Designed by LU-BSME is Now Ready for Utilization
    One of Laguna University’s goal is to initiate programs that provide support to local communities, especially...
      19 October 2023
        TCU bags overall champion: LCUAA National Events 2023 bids farewell
    Taguig City University flexed its dominance after being hailed as the overall champion in the 12th Local...
      09 October 2023
        STRONGER THAN EVER: LU Kicks Off the 12th LCUAA National Games
    Three years of uncertainty are merely a prelude to history-making. The 12th Local Colleges and Universities...
      07 October 2023
        BACK ON TRACK: LU to host 12th LCUAA National Games
    After a three-year hiatus, the Local Colleges and Universities Athletic Association (LCUAA) National...
      01 October 2023
        CESU, LUCSO conduct Entrepreneurship and Livelihood Training for Laguna University Stakeholders 2023
    In a collaborative effort between the Laguna University Computer Science Department and the Community...
      27 September 2023
        “Kamalayan, Kahusayan, at Kaunlaran Pangturismo” Fostering Greener Environment and Tourism Venture at Barangay Tibatib, Cavinti Laguna
    On September 18, 2023, the College of Business, Administration, and Accountancy (CBAA) spearheaded two...
      26 September 2023
        CBAA Joins KaSYENSAYAhan sa CALABARZON 2023
    KaSYENSAYAhan sa CALABARZON: 2023 Regional Science, Technology, and Innovation Week back-to-back with...
      22 September 2023
        LU Takes Part in LCCAMO Midyear Assessment
    Calamba City, September 13, 2023 – Laguna University participated in the Midyear Assessment of...
      08 August 2023
        LU Recognized by Philippine Red Cross Laguna Chapter as a Gold and Silver Category Awardee
    LU Red Cross Youth and Laguna University were recognized by the Philippine Red Cross Laguna Chapter –...
      07 August 2023
        Empowering Communities through Innovation: Pandan Presser and Slitter Machine Deployment
    The Laguna University-Community Extension Services (LUCESU), Research and Development Center (RDC) and...
      13 July 2023
        Operation Libreng Tuli 2023: Empowering Communities Through Partnership and Service
    On July 8, 2023, an impactful event took place in Magdalena as the Magdalena (Pintong Pilak) Lion’s Club,...
      26 June 2023
        LU Graduating Students Attend Job Hunting and Employability Coaching Seminar
    Nine Hundred thirty four (934) graduating students from Laguna University gathered at the Laguna Sports...
      02 June 2023
        Barangay Tibatib Cavinti Laguna forges Partnership with LU-CBAA for Community Extension Programs
    On May 31, 2023, representatives from Laguna University and Brgy. Tibatib, Cavinti Laguna convened at...
      29 May 2023
        LU Guidance & Counseling Office Empowers Students with Self-Concept and Coping Strategies Seminar
    The Guidance Counseling Office (GCO) of Laguna University headed by Dr. Gualolarina C. Fernandez EdD,...
      24 May 2023
        CESU, CBAA Initiate Community-Based Livelihood Training
    On April 24, 2023, Audio-Visual Room of the RLH Building at Laguna University, the College of Business...
      18 October 2022
        LU-JPIA pledges “No JPIANs left behind!
    Laguna University’s Junior Philippine Institute of Accountants (LU-JPIA) cried out “No JPIANs left behind!”...
      17 October 2022
        Teamwork pays off for Laguna Red Cross Youth Quiz Bee Champion from Laguna University
    Five (5) student volunteers from Laguna University namely, Ms. Joy Ann B. Jalos from BS Accountancy,...
      19 December 2021
        Laguna University’s CPAs delve into taxation reforms and LECPA journey
    Laguna University – Junior Philippine Institute of Accountants (LU-JPIA) summoned two professional alumni...
      19 December 2021
        PHILIPPINE REVIEW TRAINING CENTER (PRTC) urges BS Accountancy Students of the Laguna University to become Certified Public Accountant (CPA)
    Laguna University – Junior Philippine Institute of Accountants (LU-JPIA) conducted a two-day webinar...
      
